This dude is my kinda drunk!
(CNN) A college football fan who held up a sign on national TV asking for beer money has raised more than $1 million — and he’s giving it to a children’s hospital.
Carson King’s sign said “Busch Light Supply Needs Replenished,” and included his Venmo username.
He displayed it on September 14, during ESPN’s “College GameDay,” broadcasting from Ames, Iowa, ahead of the matchup between the Iowa Hawkeyes and the Iowa State Cyclones.
His phone immediately blew up with notifications from Venmo, King told CNN. Within 30 minutes, the 24-year-old had raised $400.
“I didn’t think I would make anything, it all started as a joke.”Carson King
After speaking with his family, he decided that, minus the cost of one case of Busch Light, he’d give the rest of the money to the University of Iowa Stead Family Children’s Hospital.
As word spread of his plans to donate the money, more people decided to contribute. Busch Beer and Venmo even caught wind of his plans, and raised the stakes by pledging to match his contribution.
By Sunday morning, the contributions — including Busch Beer and Venmo’s matches — had reached $1 million, and were continuing to rise.
Sweetening the pot, Busch said they would send King, now dubbed the “Iowa Legend,” a year’s supply of Busch Light, and even put his face and name on the cans.